Twenty weeks ago, Sunlight launched the #SunlightGoFurther campaign competition to empower women across South Africa.
As a result, the 50 winners were given the opportunity to study either Learning to Sew or Basic Food Preparation courses. These courses were aimed at helping the winners gain a skill that will empower them to start their businesses, benefiting their families and communities.
On Saturday, 09 December 2017, Sunlight held an awards ceremony at the Council for Scientific and Industrial Research (CSIR), Pretoria to award the winners certificates, which qualify them in their chosen fields of study.
“The future belongs to those who believe in the beauty of their dreams, it has been an amazing journey being part of the #SunlightGoFurther campaign and watching every single one of you grow your skills and taking charge of your dreams. Your journey does not end here, you need to go out there and seek opportunities that will help you go further, said Winnie Ntshaba, Campaign Ambassador for Sunlight Go Further.
Siphokazi Mdlankomo, runner up in Master Chef SA 2014 shared her inspirational life story about her journey from being domestic worker to now having her own cooking show on TV.
In addition, Sunlight Dishwashing Liquid partnered with the Small Enterprise Development Agency (SEDA) to help the winners go further in their pursuit of business success.
On Saturday, following the awards ceremony, winners attended a two-hour training session, where they learnt how to do research and draft a marketing and business plan for the new business they want to open.
Colin Leshou, SEDA Gauteng Provincial Manager, says, “SEDA will evaluate the plans, and if they meet the criteria, SEDA will register them on its database, do an entrepreneurial assessment and schedule them to go on a business skills training course.”
Shamiel Randeree, Unilever’s Marketing Director says, “I feel incredibly privileged to be a part of this campaign. At the heart of Unilever’s purpose is to build brands that make a difference in people’s lives. Sunlight, which is Unilever’s oldest brand, was born out of a greater purpose – to ease the daily burden of women – so it is true and relevant today as it was 124 years ago. I am proud that Sunlight is continuing its legacy of leading through purpose, by helping women embrace their potential”.
