AFI Fashion Week Joburg Embraces Being You & Truly African

BE YOU with African Fashion International (AFI) this summer. This fashion showcase of an African utopia is taking place on 29 – 30 October 2021 at the recently launched Alto 234 – Africa’s highest Urban Bar on the 57th floor at the Leonardo building in Sandton. This hybrid experience of fashion and self-expression is dedicated to the creative that lives within us all. The theme BE YOU, BE TRULY AFRICAN celebrates all the unique and multifaceted expressions of being African in a globalised world.

In coming together, after a long period of isolation, we are presenting a renewed outlook on who we are and what makes us unique. Driven by lifestyle and fashion, the emerging and established designers will showcase their latest collections, having reimagined new trends to complement the new way of living.

Growing on the success of last year’s event, AFI will again partner with Anglo American Platinum to showcase this year’s PlatAfrica Jewellery Design & Manufacture Competition finalists as part of AFI Fashion Week Joburg 2021.

AFI is renowned for hosting world-class fashion and lifestyle experiences, and guests can expect an expressive blend of fashion, cuisine, cocktails, live music and a 360-degree view of the city of Joburg. In-person and virtual guests can SHOP THE RUNWAY with House of Nala, which has curated offerings from pan-African ready-to-wear and luxury brands. The Shop the Runway Experience will travel to Durban and Cape Town, bringing you the African luxury fashion to your city.

Easing into less restrictive lockdown, AFI is campaigning for a reset toward meaningful ways of living – challenging guests to be more passionate, more bold and more YOU.

Follow our social media platforms for more updates.
Facebook | YouTube: @africanfashioninternational
Instagram: @afi_sa
Twitter: @AFI_sa

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